Looking to make a positive impact on the planet whilst boosting your business? Below, we explore a set of sustainable strategies that can help you help the planet – all while boosting your bottom line.
Armed with these strategies, you can build a strong brand and support a better tomorrow. Let’s explore how your business can lead the way towards a more sustainable and eco-friendly future:
1. Embrace Social Procurement
By integrating social procurement solutions into your business’s sustainability strategy, you get to have a positive impact on communities and various causes while simply purchasing the goods you would have had to purchase anyway.
By supporting businesses that prioritize social causes or environmental sustainability, your company automatically aligns itself with ethical values. This helps you promote sustainability, contribute to a better society, and attract employees, clients, customers, and investors who appreciate and share your values.
2. Actively Engage in Meaningful Local Social Initiatives
Along with utilizing social procurement to be more sustainable, you can establish partnerships with local charity initiatives. You may also wish to consider investing in philanthropic efforts with sustainability goals and organizing fundraising events for local charities. These meaningful business partnerships can help you support the local community that keeps your business thriving.
3. Offer Sustainable Products & Services
Around 50% of customers say they are happy to pay more for sustainable products. This means you have an opening to attract more customers by innovating and offering sustainable products or services. Doing so benefits your business and the planet. By bringing more eco-friendly options to the market, you automatically boost your brand’s reputation as a company that cares about its ethics, customers, and the health of the planet.
4. Prioritize Employee Wellbeing
One easy way to improve the quality of life in your workplace is by offering vegan options in your kitchen or cafeteria. Plant-based foods usually have a lower carbon footprint, and they’re highly nutritious and healthy, giving your team lots of energy and yummy sustenance during working hours. You could also offer health benefits, gym membership discounts, skills development, and personal growth opportunities.
5. Invest in Sustainable Tech
Commercial electricity accounts for around 18% of total electric energy usage annually in the US. By investing in solar panels, ground source heat pumps, and other renewable energy sources, you can improve the sustainability of your business premises.
Add energy-efficient appliances and procedures, green computing, and other eco-friendly technology into the mix, and you can transform your business, ensuring it reflects your central beliefs and values.
6. Reduce Your Overall Carbon Footprint
If reducing your company’s carbon footprint is one of your goals, hybrid and remote working models can help immensely. This could involve allowing employees to work from home, or even ditching your physical office entirely and opting for a virtual office or serviced office instead. Either way, this step can drastically reduce your energy usage and other carbon footprint contributions.
Going paperless, investing in sustainable technology, products, and businesses, and changing the active ingredients and manufacturing processes within your business can also boost your carbon footprint reduction efforts. Even small changes like supplying recycled toilet paper, choosing sustainable printer ink companies, and using eco-friendly light bulbs can make a huge difference over time. Each change may be small, but they add up fast.
“Little by little, a little becomes a lot.” – Ancient Proverb
Every company can benefit from being a little more sustainable, and if done correctly, the changes will benefit your business, your customers, and the planet. Now is the perfect time to go green for a better tomorrow.